Insightful business development and marketing advisory for boutique and mid-sized law firms and professional services practices in Asia.
Our role is to augment or provide BD and marketing support for law firms and professional services practices so that your capabilities are profiled on the right platforms, targeting the right audience, at the right time.
Our services are offered either on a project basis or as a monthly retainer.
How to get started with Elevare Asia
If you are a new law firm or a firm that is looking to review your business development and marketing set up, we would recommend the Elevare Asia Starter Pack.
Accurate client contacts
Up-to-date online presence
Demonstrating your firm’s experience
Presenting your firm’s services and experience
Why work with Elevare Asia
Lawyers and consultants who have worked with us trust us to deliver.
Relevant work experience:
Marketing collaterals
Bespoke capability statements, client presentations and placemats highlighting the strengths of the practice and firm.
Rankings and awards submissions
Rankings and awards submissions for Chambers, Legal500, Benchmark Litigation, etc. Close to 100 submission documents completed annually.
Client proposals and pitches
Over 1,500 private sector proposals across Asia in both English and Mandarin, including 200+ government tender submissions.
CRM and client management
Established centralised CRM projects for streamlined client management and targeted outreach.
Deal / matter repository
Deal / matter databases to support proposals, capability statements, and submissions.
Digital presence and social media
Revamped, launched and managed several websites and social media accounts: Websites in English and Chinese; social media platforms WeChat, RedNote and LinkedIn.
Industry experience
Over 30 years’ combined experience in the legal services and consulting industries in key locations in Chinese Mainland, Hong Kong and Singapore.
Client testimonials
The Elevare team is “very professional and provided end to end support” under “very tight and urgent deadlines”. They “understand the regional landscape very well” and I would highly recommend the Elevare team for outsourced BDM support.
— Managing Director of a Singapore boutique law firm
They have an exceptional understanding of the legal market and the profession. What sets them apart is their ability to bridge the gap between what lawyers believe the market wants and what clients actually value. Their determination to empower and guide the next generation of legal and business leaders is truly inspiring.
– Joanna Du, International Partner, King & Wood
To facilitate collaboration and cooperation within a growing regional practice, Vivien Goh and her team led our business development efforts by introducing critical BD initiatives.
This included setting up a contact database to be used in marketing efforts, updating practice brochures, ensured key client follow ups, profile raising through thought leadership campaigns and knowledge seminars.
In marketing a regional practice, she also ensured cross selling and marketing efforts were followed through.
— a Hong Kong/Singapore based partner in a US law firm
Working with Iris and Vivien has been a transformative experience for my professional growth. I initially sought help to navigate a particularly dynamic market, and Iris and her team was instrumental in refining my personal and team’s Business Development plan. We moved beyond my general industry focus to identify a unique, niche positioning that sets me apart from the competition. Beyond the numbers, Iris and her team provides a level of strategic depth that is hard to find. From auditing my target client list to offering a unique angle on client strategy during our pitch preparations, their insights have given me a newfound confidence.
— a Beijing/ Hong Kong based international partner in a Red Circle firm
Meet the Elevare Asia team
Leveraging over 30 years’ of combined experience across Asia in leading global and domestic law firms, Elevare Asia bridges East and West business development and marketing ideas — helping law firms and professional services practices create impactful profiles, build strong relationships with clients and win work. We do the heavy lifting so our clients can focus on billable work.
Vivien Goh
Co-Founder & Director
Iris Wang
Co-Founder & Director
Yoyo Lam
Operations & Client Success Leader
Let’s start a conversation
We’d love to hear about your goals and explore how Elevare Asia can help you with your business development and marketing efforts.